High quality is the basis for the SIOUX success. In spite of stagnant or even declining world markets SIOUX increased both sales and turnover to about 1 million pairs of shoes, working in close cooperation with the specialised footwear trade.
Germany is still the main sales market for SIOUX. Yet the export markets are developing well - especially in France, Austria, Switzerland, the Netherlands and Asia. In 1998 SIOUX took responsibility for the traditional brand Apollo and the successful development of classical men's shoes in best bench-made shoemaker's tradition. Since 2007, footwear of the brand JOOP! is designed, produced and distributed by Sioux.